Due to the increase in population, products must be manufactured more quickly and efficiently, and with genetically modified foods, the food is larger in size and harvested more quickly. Another advantage of genetically modified foods is that they use less fertilizer and less water and are more resistant to insects, disease, frost and drought. Consumers would not want to eat food treated with pesticides due to possible health risks, and growing genetically modified foods can help eliminate the use of chemical pesticides. Plants genetically engineered to resist strong herbicides will help prevent environmental damage by reducing the amount of herbicides needed. This will benefit both companies and the environment because production costs are reduced and the danger of agricultural waste run-off is limited. As more and more land is used for housing rather than food production, crops must adapt to unsuitable locations