"For every gun sold in the world...200,000 share a Coke" and we see all these people from different backgrounds united by the simple fact of drinking Coke. It is the last message of hope we receive for a better world and connects Coca-Cola products to this optimistic way of looking at life. The comparisons make Coca-Cola part of one of the things that improve lives and push us to see a better future. The advert ends with "There are reasons to believe in a better world" and after seeing all the adverts I don't think anyone would disagree with that