IndexKnowledge Audit Report by Uber TechnologiesKnowledge Management SWOT AnalysisConclusionKnowledge management audit is an integral step in the knowledge management process. In modern management, knowledge audit is particularly important as it provides a detailed analysis of the state of knowledge in an organization (Liebowitz et al., 2000). The data obtained from the audit is then used for knowledge processing. By incorporating both qualitative and quantitative aspects of knowledge, knowledge auditing offers organizations the opportunity to analyze the nature and structure of the knowledge they have and how it can be used to improve performance and profitability (Mertins, 2010 ). Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original EssayUber Technologies Knowledge Audit ReportUber Technologies is an American company that specializes in offering transportation services in over 50 countries around the world. Customers make a trip request via a mobile application and the information is sent to Uber drivers who in turn use their own vehicles to offer this service (Frisman & Connecticut, 2014). In its operations, Uber mainly relies on two types of knowledge: explicit and tacit. Explicit knowledge refers to the formalized and codified knowledge that the company holds in its knowledge management system (Stricker, 2014). Since Uber has a competitive advantage over most of its competitors, the company mainly uses explicit knowledge to promote its brand. For example, the company publishes on its website a list of major business partners who use its transportation services as a marketing strategy (Uber Technologies, 2015). As is the case in most organizations, however, explicit knowledge does not provide Uber with the expertise needed to create a competitive advantage. Tacit knowledge, on the other hand, is clearly the most valuable type of knowledge at Uber Technologies. Over the years, the company has used this knowledge to maintain a high level of innovation and competitiveness. Using this knowledge, Uber has introduced successful operational strategies such as price increases that ensure the company has enough drivers to meet current rider demand. In addition to this, Uber's mobile application allows users and drivers to rate each other and this improves the conduct of both parties. In this regard, the availability of a driver may depend on the customer's evaluation. Likewise, the driver's rating can influence a customer's willingness to use their service (Uber Technologies, 2015). Thanks to this high level of innovation, Uber's transportation network remains one of the most dominant in the world. In relation to tacit knowledge, there are several aspects of the company's knowledge management that need to be addressed. One of these aspects is how the company protects the privacy of its mobile application. While Uber's user policy comprehensively protects user privacy, there have been reports in the past of the company using customer data for unethical purposes. Uber may also consider improving how it protects its innovative ideas. Although the company applied for a patent for its high-price innovation, the request was rejected as it did not meet the requirements. This has largely been attributed to the.