Furthermore, the primary goal of the fast food industry is to produce profit, and advertising for unhealthy nutritional options floods schools, television, billboards, and a multitude of other products, all places where young children can view fast food endorsements. Drawing a parallel between fast food and tobacco, Fed Up claims that soda resembles 21st century cigarettes and that both of these toxins have many future health implications. While continuing to debate the long-term effects of unhealthy foods and eating habits, various scientific researchers and individuals share that up to “40% of non-obese people have metabolic diseases” (Fed Up). While not everyone may appear overweight or obese, they may have diabetes, heart problems, high blood pressure and/or numerous other health problems. Overall, Fed Up by Stephanie Soechtig discusses the issues of obesity and how private provision and special interests place themselves above the public.