Put in another form, “[The Marines] express the touching power of proud human beings doing what they believe is truly right. There is grace and magnetism in the way these clean-cut kids leap from planes, hurtle through hostile terrain, and leap with incredible fortitude over barricade after barricade. The ads use sophisticated psychology to attract peace-loving young adults into our “humanitarian” army. (Kronstadt, 2014). It is through these images and the power linked to words and extraordinary propaganda that pushes young people to dive into the world of war with the Marines. The ad under analysis tells the recruit that he or she will be able to “walk with honor,” “lead with resolve,” and “take your place among the most elite warriors on earth.” They can "take their place", saying it as if they already have their place, as if the place is waiting for them. The ad also highlights that Marines are the elite warriors on earth, the word warrior itself is catchy. Warriors are seen as the best of the best when it comes to fighting, in addition to the fact that elite warriors project a vision of the ultimate best fighters there could ever be - and for many people, that is more than inspiring. The announcement also highlights the fact that they will “command with resolve,” meaning that they will become firm and determined leaders. The Marines will provide them with the skills and knowledge to be able to command and hold people's lives in their hands by training and leading them in battles, even if that word is not mentioned in any advertising. “Walking with honor” has already been highlighted in this essay, but it is important to note that honor, patriotism, freedom, and democracy are all tied together in… middle of paper… believing for many different reasons to where the Marine Corps is the best way to become the best version of yourself. We also explained how the Corps influences the youth population to unite for freedom and democracy, using tactics such as narrowing the focus on the wants and needs of current youth; how to help society and also omit the real facts of the war. The 2011 Marine Corps ad reviewed here effectively produced mass consent to the status quo of empire building for the U.S. military to gain power and strength for world domination. This essay has demonstrated how the Marine Corps uses specific strategies and tactics through propaganda ads, and specifically the one under analysis, to attempt to shape the perceptions and minds of its target audience by glorifying war life through American ideals of freedom , elitism and honor..