Overall the company has maintained respectable net profits (Appendix A), only recently increasing its debt to repurchase shares and invest in the new online subscription (BBBY, 2016). A healthy balance between debt, capital and a new dividend policy. Best Buy adopted a similar tactic and “while it didn't work immediately, it ultimately helped the company battle the e-commerce giants” (William, 2016). Bed Bath & Beyond is using a similar strategy against Amazon and Wal-Mart. If it can compete successfully, while maintaining the 20% image that clients expect, investing in these stocks today should double over a three to five year period, repeating growing dividends that are sure to increase.