IndexSummary 2Introduction 2RIOCH's views on adopting and maintaining CSR policy 2CSR through corporate activities 3Competitive advantage through CSR 3Increasing RIOCH's value by adopting CSR policies 4A unified CSR policy across global 5The challenges the company faces in adopting unified CSR policies 5Legal notes and cultural challenges 5Ethical challenges 6References 7Appendix 9Summary Understanding the importance of a unified CSR policy and its benefits for the company drives us to insist on having this policy. However, looking at the challenges we will face in some countries where we already operate, makes us understand that, although the goal is ambitious but unrealistic, Introduction, the purpose of this document is defined as how RIOCH obtains competitive advantages by applying CSR in the global business environment. Increase company value by practicing high-level CSR activities. Find out the difficulties your company might face in adopting a unified CSR policy in around 200 countries. RIOCH's Views in Adopting and Maintaining CSR Policy We are a trusted company and operate in 200 countries. The board believes that the company benefits from such trust and to increase trust we must invest more in adopting a high-level CSR policy. The reason why we adopted CSR years ago: Kurucz (2008) proposes four reasons for adopting CSR policies: 1- Reducing costs and risk 2- Obtaining a competitive advantage 3- Developing reputation and legitimacy 4- Seeking win-win results through the synergistic creation of value The focus remains for our company is to gain a competitive advantage and increase the value of the company. CSR through corporate activities The company will focus on hu...... middle of paper ......: doi: 10.1111/j.1468-2370.2009.00275.x.The company in a democratic society : in the interests of those who should and will be managed. 1969. Business Strategy, (225-39). Tokarski, K. 1999. Give and you shall receive. Public Relations Quarterly, 44 pp. 34-40.Vogel, D. 2005. The market of virtue. Washington, DC: Brookings Institution Press. Walter, F. and Bruch, H. 2005. Keys to rethinking corporate philanthropy. MIT Sloan Management Review, 47 (1), pp. 49-55. Zadek, S. 2000. Doing good and doing well. New York: Conference Board.AppendixT. Smith (2005) argues that CSR activities, such as equal employment opportunity (EEO) policies and practices and environmental responsibility standards, improve long-term shareholder value by reducing costs and risks. He says EEO illustrates an inclusive policy that reduces employee turnover while improving morale.