Change is constant in any industry, whether workforce movements or technology advancement organizations are trying to achieve a breakthrough. Many organizations are constantly restructuring their business and this can lead to more jobs or job losses. In today's society it is necessary to know how to keep up with change. If a company fails and continues with old models and does not try to move forward, it can fall behind, which can lead to harmful effects within the organization. As stated by Ready (2013) “It is often necessary to make big changes in organizations. Companies get stuck in old patterns, fall behind the competition, or otherwise end up poorly aligned with their markets and goals.” We took a closer look and reflection on Barrett's tenure where several changes occurred in Barrett's three years with Intel. Barrett's time as CEO began making changes early in his tenure. Barrett's began to change Intel's culture by hiring external consultants to change the mindset by allowing employees to focus on customer relationships and always lead from the competitive atmosphere. It has also pledged to venture into the market for new technologies that would reduce production costs for chip production in hopes of boosting sales over other competitors. Barrett did not stop there and reorganized the organizations by splitting departments and creating new areas such as the Architecture Group in order to create and enable better decisions and coordination. Although Barrett's decisions were still early in the study, it can be assumed that Barrett's tenure was a success. However, Intel has experienced some setbacks due to the reorganization, such as declining markets and hypercompetition....... middle of paper... not only for the organization but to continue to make Intel a better company. His character should be determined and hopefully the next CEO will exceed all expectations as a leader. Works Cited Bolgar, C. (2013). How emerging markets are changing the investment landscape. Retrieved http://online.wsj.com/ad/article/assetmanagement-landscapePalmer, I., Dunford, R., & Akin, G. (2009). Managing organizational change: A multiple perspectives approach (2nd ed.). Boston, MA: McGraw Hill. Mullins, J. W. & Walker (2014). Marketing strategies for mature and declining markets. Retrieved http://answers.mheducation.com/business/marketing/marketing-strategy/marketing-strategies-mature-and-declining-marketsReady, K. (2013). A hidden risk of bugs in organizational change. Retrieved http://www.forbes.com/sites/kevinready/2013/07/24/a-hidden-risk-of-big-organizational-change/