Benziman touches on this idea in his South Atlantic Review, “Success, Law, and the Law of Success: Reevaluating "death of a Salesman 's." Benziman says this may be due to his personality, or he may have inherited it. After all, his father and brother were also salesmen. However, Willy puts too much of himself into his work and feels he is worth more dead than alive. Having a life insurance policy signaled that he was giving up. Willy was ready to die from his family's dismissal. He considered himself a success if he died. Even though he has a tough exterior, the pain of seeing his family in trouble was too much for him to bear. Willy never went to his family to tell them how he felt. As someone who wanted to be seen as tough, he would rather die than voice his failures to his people