My preparation for this assignment began with a review of the Healthy People initiative developed by the Department of Health and Human Services. There are many ongoing health issues that our healthcare system is currently facing. The Healthy People Initiative is a set of goals and objectives designed to guide national health promotion and disease prevention to improve the health of all people in the United States (U.S. Department of Health and Human Services, 2010). The population health issue I have chosen for my policy development campaign is HIV stigma reduction. In this assignment, I will illustrate the significant impact of stigma on the HIV/AIDS-infected population and suggest a potential advocacy campaign to reduce the incidence of this epidemic. I will also address some legal, regulatory, and ethical considerations regarding this initiative. An Overview: The HIV Epidemic “In 1980, a life-threatening human immune dysfunction of unknown origins was noted in Central Africa, Europe, and the United States” (Poindexter, 2007, p.6). In 1981, the disease was first reported to the Centers for Disease Control (CDC) in the United States. HIV stands for human immunodeficiency virus. It is the virus that can lead to acquired immunodeficiency syndrome or AIDS. Unlike numerous other viruses, the human body cannot get rid of HIV. This means that once you have HIV, you will have it for life (Centers for Disease Control and Prevention, 2013). There is currently no cure for HIV. Thankfully, with the giant strides made in today's medical and technological advances in pharmaceutical research, this disease is now considered a chronic condition. Today, with correct medical management and respect for the situation, infected subjects...... at the center of the paper...... Dhanireddy, S. (2012). HIV/AIDS: legal and ethical issues. Retrieved from http://depts.washington.edu/nwaetc/presentations/uploads/79/legal_issues_and_hiv.pdfMilstead, J. A. (2013). Health Policy and Politics (4th ed.). Burlington, MA: Jones & Bartlett Learning World Headquarters, LLCPoindexter, C.C. (2007). Management successes and struggles for AIDS service organizations. Administration in Social Work, 31(3), 5-23. US Department of Health and Human Services. (2010). Healthy People 2020. Retrieved from http://www.healthypeople.gov/2020/TopicsObjectives2020/pdfs/HP2020_brochure_with_LHI_508.pdfZukoski, A.P., and Thorburn, S. (2009, November 4). Experience of stigma and discrimination among adults living with HIV in a low HIV prevalence setting: A qualitative analysis. Care of patients with AIDS and sexually transmitted diseases, 23(), 267-275.http://dx.doi.org/10.1089/apc.2008.0168