When Zana Briski traveled to Calcutta's poor red light district in 1997, she didn't expect that her documentary, which captured the lives of eight marginalized children, would awaken the conscience of millions of people around the world. the world. By showing the poverty and filth of the brothel and publicizing the children's artwork and their noble dreams of becoming educated, the documentary “Born into Brothels” manages to raise public awareness and attract financial support around the world to provide these children with quality and attainable education. In other words, it was the film and related discussions on various media platforms that provided opportunities for change in the lives of those eight children, which evidently unfolds the transformative power of the media. Indeed, most media content is no longer merely artistic and informative – it aims to engage the masses and thus exert a profound influence not only on individual development but also on social progress. No one can deny that in the contemporary world, media, composed of dynamic and varied platforms, is widely perceived as the predominant means of communication. It is evident that the term media was used for the first time with the advent of newspapers and magazines; however, as time passed, the term expanded with the invention of radio, television, video, and the Internet, all adapted as forms of media that bring the world closer to us. Indeed, the media depends on wild public coverage, active public engagement, and open, two-way communication to create a highly interactive platform through which “humanity, fully connected, collaboratively builds and shares a global world.” (McLuhan 160). The media presents a strong impact on the individual and society in the process... middle of paper... and above all, the profound influences that the media exert on individuals and society become a good indicator of their transformative power. From promoting education to saving poverty and protecting women's rights, the media carries out the noble mission of promoting progress around the world. Works Cited Born into Brothels: Calcutta's Red Light Kids. Dir Zana Briski, Ross Kauffman.ThinkFilm, 2004. Documentary.McLuhan Marshall. Understanding media: extensions of man. New York: McGraw-Hill, 1964. Print.Bandura, Albert. Social learning theory. New York: General Learning Press, 1971. Print. Sabido, Miguel. Towards the social use of soap operas. Mexico City, Mexico: Institute for Communication Research, 1981. Print. United Nations. United Nations Development Programme. Human Development Report. New York: United Nations Development Programme, 2013. Print.
tags